Why Are iPhones So Popular? It’s Not About Showing Off

10/19 2026 539

According to agency data, the iPhone 18 Pro has sold over 3 million units in China, with weekly sales increasing by nearly 1 million units. This is roughly double the combined sales of all leading domestic flagship models, including Huawei, Xiaomi, OPPO, VIVO, and Honor.

When the latest iPhone models were released, they were snapped up almost instantly. Scalpers once inflated prices by tens of thousands of yuan, and even now, a premium of several thousand yuan is still required—a truly remarkable phenomenon.

Many people argue that buying an iPhone is a status symbol.

Fifteen years ago, some might have found this viewpoint somewhat justifiable, as domestic smartphone prices lagged far behind Apple’s offerings at the time.

However, by 2026, the notion that owning an iPhone is prestigious has become outdated. Numerous domestic smartphones now command higher prices than Apple’s, particularly foldable and triple-fold models, which are significantly more expensive.

This raises the question: Why do people still flock to buy iPhones? What is the real driving force?

First, compared to domestic smartphones, iPhones are not excessively priced. This year’s flagship phones have all seen price hikes. While Apple remains the most expensive option, the price gap is not as dramatic as it once was.

As illustrated in the chart below, these are the starting prices for this year’s Max models. Clearly, no smartphone comes cheap these days. Many consumers reason, “Since they’re all expensive, why not choose Apple?” After all, Apple enjoys the highest brand recognition.

Second, Apple delivers an unparalleled user experience.

While some critics dismiss Apple’s appeal and praise domestic alternatives, the reality is that Apple excels in ecosystem integration, app functionality, security, and privacy management.

This is especially evident in security. Unlike Android devices, iPhones do not allow random app installations, unauthorized permission usage, or incessant notifications, messages, or pop-ups that can render a phone unusable.

Third, iPhones boast the longest service life.

Take the iPhone 14 as an example. After more than four years, its performance remains robust. Many users still rely on iPhone 11 and iPhone 12 models, even after six or seven years, and they continue to operate smoothly. Could an Android phone from six or seven years ago match this level of performance?

Furthermore, due to their longevity, iPhones retain reasonable resale value. Over time, the total cost of ownership is actually lower for iPhones. In contrast, Android phones from seven or eight years ago are likely only fit for trading in for trivial items like a basin or a kitchen knife.

So, let’s stop accusing people of not supporting domestic products or labeling them as xenophobic. The real reason lies in the product itself. Consumers work hard for their money and choose what they like and what offers true value. That is the greatest responsibility they owe to themselves.

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