Honestly Speaking, Xiaomi’s Stellar Car Sales Success Stems Not Just from Its Own Merits but Also from Comparisons with Competitors!

10/12 2026 417

Despite facing disdain, complaints, and even attacks from many, Xiaomi Automobile has undeniably emerged as the fastest-growing newcomer in the automotive sector, without any exceptions.

Kicking off vehicle deliveries in 2024, Xiaomi has swiftly carved out a series of remarkable achievements.

Leveraging just two models, the SU7 and YU7, it has clinched numerous top spots across various market segments, outpacing Tesla on multiple occasions. Its delivery pace has also set industry benchmarks, exemplified by the Xiaomi SU7 reaching 500,000 units delivered in a mere 28.5 months...

As of the present moment, Xiaomi Automobile’s cumulative delivery volume has surpassed 800,000 units within a span of just 29 months.

What accounts for Xiaomi Automobile’s formidable strength? Many would attribute it to its sleek design, robust performance, dependable quality, trustworthy after-sales service, and competitive pricing. After all, enduring rigorous scrutiny from countless individuals online and persisting is a testament to its excellence.

However, I would argue that while Xiaomi Automobile’s quality, performance, after-sales service, and pricing are indeed commendable and outstanding—a fact no one disputes—the true catalyst lies in its comparison with competitors.

Xiaomi Automobile is certainly not the pinnacle of the entire industry, but when juxtaposed with the majority of its peers, it stands out as significantly superior, especially in light of the persistent issues faced by its competitors.

Xiaomi Automobile is no hastily assembled endeavor. Despite being labeled as such by many, from project inception to the final delivery of vehicles, each Xiaomi model undergoes a minimum of three years of meticulous development. Some automakers boast of churning out three models annually, but such rapid turnarounds are unheard of in reality...

Upon delivering its vehicles, Lei Jun, the company’s leader, personally bent down to open car doors, offering the utmost in emotional value—a gesture rarely seen among peers before him.

Xiaomi’s vehicles can execute 50 consecutive emergency brake stops from 100-0KM without any performance degradation or damage to the brake bracket, whereas a competitor’s brake bracket actually succumbed to such rigorous testing... Numerous similar incidents abound.

Since the inception of Xiaomi Automobile deliveries, there have inevitably been some issues, but Xiaomi does not resort to silencing critics or banning accounts. Its approach is marked by sincerity. As long as the feedback is accurate and factual, Xiaomi humbly accepts it and promptly implements improvements.

Xiaomi Automobile can be disassembled and evaluated by anyone in a normal and fair manner, excluding malicious smear tests, of course. It welcomes public scrutiny and accepts supervision. While such behavior may not be extraordinary in itself, some automakers simply cannot match it; they prohibit others from disassembling their cars, and those who dare risk having their accounts banned.

So, as the saying goes, it’s not that Xiaomi Automobile is exceptionally flawless. Honestly, it’s just slightly superior to ordinary cars. It is definitely not the best car under 5 million yuan or even 10 million yuan. Lei Jun only dares to claim that the N90 is one of the best cars under 500,000 yuan, cautiously adding the qualifier ‘one of’.

Yet, through comparison with its peers, people are increasingly placing their trust in Xiaomi because it doesn’t cut corners where it matters. The crux is that it embraces public supervision across the internet—a feat that many competitors simply cannot achieve.

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