In today's Android landscape, domestic manufacturers are placing unprecedented emphasis on deeply customized Android systems. While each manufacturer's market share experiences minor fluctuations annually, there's no substantial shift in the competitive landscape. Gaining market share from rivals has become increasingly challenging. Meanwhile, the growth in hardware revenue is gradually decelerating. In contrast, software services offer a different proposition. As long as users continue to utilize the hardware, software remains a steady revenue stream. It could even be argued that the growth of hardware revenue hinges on the quality of software services. Consequently, all smartphone manufacturers are committed to consistently updating their customized systems.

Today marks the official launch of vivo OriginOS 6. Upon its unveiling, many netizens' initial reaction was its striking resemblance to iOS 26. For instance, Apple's renowned 'liquid glass effect' finds its echo in OriginOS 6, albeit under a novel moniker: the 'dynamic transparent color' material. This innovation aims to infuse the system interface with an 'unprecedented sense of transparency'.

Although the press conference steered clear of any direct references to Apple, a considerable number of netizens are convinced of the similarity. Other aspects, such as the 'island effect,' also bear a distinct Apple influence. However, it's worth noting that many manufacturers are adopting similar approaches, and vivo is merely one among them. The crux lies in whether these enhancements can genuinely elevate the user experience. While the effectiveness of these features remains to be validated, the initial impressions from the press conference are quite promising, especially considering some of the detailed updates. For example, the new stacked notifications offer exceptional convenience.

Moreover, the Instant Grab Engine enhances the efficiency of snagging tickets and coupons, ensuring you never miss out on any promotional opportunities. For those prone to motion sickness, OriginOS 6 introduces targeted updates. Activating the new 'Motion Sickness Visual Assistance' feature can effectively alleviate discomfort when viewing content on the phone screen (Apple also introduced a similar anti-motion sickness feature in iOS 18, suggesting that vivo may have drawn inspiration from it).

Other distinctive features, such as 'Fun Grating,' are particularly intriguing in my opinion. Users can view different lock screen content by simply rotating the phone. The optimization for in-car music is also expected to resonate well with many car owners. In terms of Apple compatibility, OriginOS 6 is quite proactive. It not only allows direct use of vivo's office suite on the iPad but also enables seamless cross-device content continuation between vivo phones and iPads, showcasing deep integration.

In fact, the iPad is merely the latest addition to vivo's roster of deeply compatible devices. With prior support for Mac, iPhone, AirPods, and Apple Watch, vivo has achieved interoperability with Apple's entire ecosystem. Even in terms of app launch speeds, vivo claims to outpace iOS (there will undoubtedly be third-party comparison tests to verify this claim later).

The true test lies in how many users will embrace vivo's sincerity.