Earlier, the 2027 AITO M8 opened presales with a starting price of 389,800 yuan. Chegulu expects the official price to come in below the presale figure. Based on AITO's previous pricing pattern of cutting the presale price by 10,000 yuan, the final starting price will most likely land at around 379,800 yuan.

What upgrades and changes does the 2027 AITO M8 bring?

Judging from the projected presale price, the new model costs roughly 20,000 yuan more than the 2025 entry version at 359,800 yuan. However, the 2025 model at that price comes with a 192-line lidar, whereas the 2027 model offers an 896-line lidar and L3 architecture as standard across the lineup. Measured against the old version priced at 369,800 yuan, the real-world gap is about 10,000 yuan. Presale perks also include a 5,000 yuan intent deposit that offsets 10,000 yuan of the final payment—effectively another 5,000 yuan off.

The 2027 AITO M8 comes standard across the lineup with an L3-level autonomous driving hardware architecture. One 896-line lidar plus three solid-state lidars form a four-lidar matrix, paired with Huawei Qiankun ADS 5. Sensors, computing power, power supply, and braking redundancy are all pre-installed to L3 standards—something the old model cannot make up for through OTA updates.

The range-extender version of the 2027 AITO M8 upgrades from a 400V to an 800V high-voltage platform. A 75.4 kWh battery delivers 432 km of CLTC pure electric range and 1,435 km of combined range; the pure electric version is upgraded to a maximum 120 kWh battery, pushing CLTC range to 830 km. The chassis adds ±8° rear-wheel steering, giving the 5.19-meter car a minimum turning radius of under 5 meters. Combined with dual-chamber air suspension and dual-valve CDC, the flexibility of this large vehicle for U-turns and parking on narrow roads has improved qualitatively.

The cabin adopts the same triple-screen setup as the M9, with three zero-gravity seats standard across the lineup, and the rear ceiling screen extended down to mid-level trims. Seres invested 1.5 billion yuan in this facelift—three times the industry's usual annual model update investment.

What advantages does the 2027 AITO M8 hold over models in the same class?

Comparing the 2027 AITO M8 with the Li L8 (369,800–429,800 yuan) and the Denza N8L (299,800–349,800 yuan), it is clear that the 2027 AITO M8 indeed leads by a generation in intelligent driving hardware specifications—the 896-line lidar plus L3 architecture is the only one in the 400,000-yuan class.

The 2027 AITO M8 goes head-to-head with the Li L9, while the Li L8 also offers dual-chamber dual-valve air suspension and rear-wheel steering, with chassis specifications not inferior to the M8, and the brand has deeper mindshare accumulation among family users. Models such as the Onvo L90 and Leapmotor D19 continue to divert share with class-leading space and lower prices.

The moat of the 2027 AITO M8 does not lie in "winning on the spec sheet," but in whether "the experience barrier of Huawei intelligent driving and the forward-looking nature of L3 hardware" can persuade users at the 400,000-yuan price point to pay in advance for "certainty over the next three years."

Will the 2027 AITO M8 sell well?

Chegulu predicts that a steady-state monthly sales of 6,000–8,000 units is a reasonable expectation for the 2027 AITO M8, but replicating the old model's explosive trajectory of "monthly sales exceeding 20,000 for consecutive months" will be difficult. After its launch in April 2025, cumulative deliveries of the old M8 exceeded 180,000 units, with monthly sales exceeding 20,000 for four consecutive months—that was the dividend from when the 400,000-yuan new energy SUV market was not yet saturated.

In 2026, the total market volume is contracting. More than 60 new energy vehicles are on sale in the 400,000-yuan class, among which 30 models have cumulative sales of fewer than 3,750 units in the past six months. The new model received more than 10,000 orders on the first day of presale, so heat remains, but spreading the 1.5 billion yuan investment across each vehicle is equivalent to a starting point of "negative 3,750 vehicles," meaning it needs sustained and stable volume to recover costs.

The 2027 AITO M8 will not fall out of the segment's top tier, but it will also be difficult to reproduce a phenomenal breakout. It is a car that "knows clearly whom it sells to": it sells to family users who are sensitive to the long-term value of intelligent driving hardware, willing to pay for L3 pre-installation, and do not need the large size of the AITO M9. If you plan to keep a car for more than five years, the 379,800-yuan range-extender high trim is one of the options in the 400,000-yuan class with the strongest hardware forward-looking value!