08/06 2024 349
Today, let's take a look at the new strengths 7 Monthly performance 。
01
Zhiji :7 Monthly sales 6017 platform
In Zhiji L6 After coming up , The Zhiji product series has officially formed L6+LS6 Gemini star combination 。
since 5 After delivery starts at the end of the month , With its ultra-high price to product ratio , Zhiji L6算是成为 Zhiji 的一个小爆款。
Its joining , Injected vitality into the sales of Zhiji ,6 Yuezhi has already been sold 6015 Trolley 、7 month 6017 Trolley 。
At the technical level , Zhiji is also risking his life to chase after him now , We will start going to high-precision map cities in the third quarter NOA Multi city push , And open nationwide within the year 。
And its end-to-end intelligent driving is not far from getting on the car 。
Now it's perfectly fine to say that Zhiji Zhijia is in the top tier of the industry 。
actually , The Zhiji car model has strong product strength , Especially the latest ones L6, Combining decades of SAIC's technological achievements , I put in a lot of effort , The product is good , What is lacking is actually traffic and attention 。
If there could be traffic and attention like Lei Jun's , Doubling sales is not a problem 。
Unfortunately, it's not possible 。
therefore , Zhiji, continue to work hard and sell your car well 。
02
Zeekr : deliver 15655 platform
Before delivery , Let's talk about milestone events first 。
7 month 31 day , Extreme Krypton 30 Ten thousand new cars officially delivered , from 1 to 30 Ten thousand only time 33个 month , Breaking the record for delivery speed of pure electric new forces 。
Extremely Krypton 7 The moon has drawn a perfect ending 。
Zeekr 7 Monthly delivery 15655 Trolley ,横向对比 Zeekr 自己来看, Slight decline 。
1-7 Monthly delivery 103525 Trolley , Sales have slightly declined 。 Previously, the accumulated order consumption was similar , At the same time, there are not many new orders coming in , Natural decline 。
in addition , New positioning for home use SUV 7X It's coming too , It will also cause some users to hold their coins and wait and see 。
of course , From an external perspective , The competition in the entire market is becoming increasingly fierce , The difficulty of obtaining orders is increasing 。 Extreme Krypton needs to use further stimulus measures to obtain new orders 。
in addition , In terms of intelligence, especially intelligent driving and intelligent cabin , Extreme Krypton needs to work harder to catch up , The improvement of soft power can also enhance sales performance 。
8 month 1 day , Extreme Krypton and Mobileye Joint Announcement , Both sides plan to accelerate the localization process of technology in China , Further will Mobileye Technology integration into the next generation of Extreme Krypton models , Will use based on EyeQ6H Intelligent driving solution for chips ( Now it is based on EyeQ5H chip )。
At least based on the current experience , Previously equipped Mobileye The extreme Krypton intelligent driving scheme is not well calculated , Hope to launch 「 Next generation advanced driving assistance system 」 Can it be used better 。
probably ,7X I will use this brand new solution ?
03
Guangqi Ai'an :7 Monthly sales volume 35238 Trolley
Guangqi Ai'an 7 Sold more than monthly 3.5 Ten thousand cars , Just looking at it, it's a good number ,但是对照 Guangqi Ai'an 自身来说, Not good 。
7 Basic monthly sales and 6 month (35027 platform ) Qi Ping , The sales volume for the same period last year was 45025 platform 。
Of course, this is not the first time it has experienced a year-on-year decline , this year 2-7 month , GAC Aion Continuous 6个 month 同比下滑。
Before this year 7 The cumulative sales volume of GAC Aion in the past month is 212604 Vehicle ,
What was the original sales volume of GAC Aion 「 Challenge 70 Ten thousand vehicles 、 sprint 80 Ten thousand vehicles 」。
But for now, it seems that , Very difficult to complete 。
Even if we want to catch up with last year's sales volume (48 ten thousand ), It may also require some effort 。
The problem with Aion still lies in its excessive reliance on the ride hailing market ,C There has been no breakthrough in the end market yet 。
Essentially, it is still necessary to enhance the overall competitiveness of the product ( soft + hard ), After all, users vote with their feet 。
Fortunately , GAC Aion is also aware of this issue 。
7 month 23 day , Second generation AION V list , It can be considered a sincere and renewed work , The product competitiveness is also good 。
Just one car model is not enough , GAC Aion still needs to continue launching more competitive new products , Continuously building user mindset is necessary 。
therefore , We need to give GAC Aion more time 。
04
Lantu :7 Monthly delivery 6015 Vehicle
Lantu 7 Monthly payment 6015 Trolley 。 The entire delivery this year has been very stable 。
New Lantu GREE318 stay 6 Monthly launch and start delivery , As I mentioned before :「 This car won't be a big hit , But we can help Lantu slightly increase sales 。」
Lantu 5 Monthly sales volume 4521 Vehicle 、6 month 5507 Vehicle 、7 month 6015 Vehicle 。
What Lantu needs now is a popular car model 。
This month, Lantu has launched a brand new high-end pure electric vehicle SUV Zhiyin is about to start pre-sale , Currently, it is known that the new car is developed based on Lantu's next-generation self-developed pure electric platform 、 Equipped with self-developed amber battery system 、800V High voltage platform +5C Fast charging technology 、 Battery life 901km, In addition, it is equipped with Huawei Qiankun ADS 3.0 Intelligent driving , The product is still very attractive 。
But it's still the same sentence , Ultimately, it still depends on the configuration and price 。
I hope this car can become a big hit for Lantu 。
05
Avita : 7 Monthly delivery 3625 platform
Avita's sales are currently flat as water , Directly look at the picture :
Dealing with sluggish sales , Avita has also decided to embrace extended range 。
8 month 2 day , Avita Official Announcement : Extended range technology is about to be released 、 Huawei Qiankun ADS3.0 The first batch will be carried 、 Avita 11& Avita 12 The extended range version /SVP edition 、 Avita 012、 Avita 07 Dual power model released 。
Although from a technical perspective , Range extender is an old technology , But in the current era of incomplete infrastructure , The market and user side have received enthusiastic responses , Then it's just one 「 Good technology 」。
Embrace the ideal of extended range 、 Both Zero Run and Changan's own Deep Blue have good sales 。
Avita's decision to add range extension is understandable 。
What is currently unknown is , How much room can be freed up in terms of price after extending the range ? How much increase can it bring to sales ?
Anyway , I still wish it great sales 。
06
Deep Blue :7 Monthly cumulative delivery 16721 Vehicle
Deep Blue's sales performance this year has been very stable ,7 Monthly payment 16721 Trolley , front 7 Accumulated monthly sales exceeding 10 Ten thousand units (100579)。
At present, there are three car series in the Deep Blue product series :S07(SUV)、G318( Light Off Road SUV)、SL03( Car )。
G318 This year 6 Monthly launch and start delivery ,120 Winning the Super in an Hour 14126 Vehicle order , So we still have surplus orders on hand 。
S07 It was before S7 The refreshed version , After renaming, it shares the same name as overseas ,7 month 25 Daily listing , The special feature is the introduction of Huawei Qiankun Intelligent Driving ADS SE, Improved the intelligent driving experience 。
in addition , Within the next five months , Deep Blue has two new products on the market :L07 and S05。
L07 and SL03 Highly similar , Although the two cars have similar designs , However, deep blue CEO Deng Chenghao said 「SL03 Main focus on sports technology , It's a dream car ;L07 Focusing on intelligent technology , It's a brand new car model 。」 in addition , and S07 equally ,L07 We will also introduce Huawei Intelligent Driving 。
Will the two cars compete with each other on both sides ? Or bring new sales growth ? That's still the same sentence : It depends on the configuration price 。
S05 then is S07 Small version , Of course, the price will also be cheaper , In Deng Chenghao's view ,「S05 It is a popular and high-volume model planned by Deep Blue Automotive , Creating a fun and engaging product for young people SUV。」
however , Considering the pace of listing and delivery , Even if it's a big hit , These two cars will not contribute much to sales this year 。
What is the sales target for Deep Blue this year 28 ten thousand , Now only completed 10 ten thousand , I want to do it next 5 Close to completion within a month 18 ten thousand 的销量, Very difficult 。
however , Good follow-up potential , Looking forward to the year-end sales performance 。
08
Tengshi :7 Monthly sales 10340 Vehicle
Although the official tweet was used 「 Tengshi Automobile 7 Monthly sales 10340 Vehicle !」 Slogans like exclamation marks , But in reality, this quantity is not really much 。
The sales volume of Tengshi in the same period last year was 11146 platform , And mainly relying on D9 This car has achieved it ( Back then 7 month 29 Ri Teng Shi N7 Just started delivering )。
Before last year 7 Month by month D9, Tengshi sold it 67897 Trolley , Now its models have become so diverse that D9、N7、N8 Three types , Accumulated sales only 69905 platform 。
Main selling models or D9,SUV The car model still hasn't opened up the situation 。
To put it simply , Last year, the pricing was too confident ( And the design is too ugly ), At that time, the price war had already begun , Tengshi thought D9 The success can be replicated until SUV upper , But obviously it's not like that ,后面 upper 的N8也步 upper 相近后程。
even if N7 This year 4 The moon has been rejuvenated , Both the appearance and product competitiveness have improved significantly, while the price has been lowered 6 ten thousand , But the early user impression was not good , It's still a bit difficult to open up the situation now 。
At this similar price point, our competitors have already launched many models with super high product to price ratios , You can study hard , I hope it can be rushed out when the subsequent model is updated 。
Tengshi New Car D Grade Hunting Sedan Z9 GT Will be there 8 Mid month launch , But product positioning also means that this is a model that helps Tengshi anchor a higher brand positioning , I can't walk much 。
Tengshi's sales target for this year is 20 ten thousand , At present, it appears that , The implementation difficulty is not small 。