JD.com Makes It Official: Stepping into Car Manufacturing! Launch Set Before Double 11!

10/15 2025 370

At 3:30 PM Beijing time on November 14th, JD.com—a company dual-listed on both the US and Hong Kong stock exchanges—officially declared its foray into the car manufacturing arena!

Based on the information disclosed by JD.com:

Its car manufacturing partners are GAC Group and CATL.

Does this imply that GAC will handle the car production while CATL supplies the batteries?

Reports suggest that trial driving activities for both the internal testing version and the public version of the new car will commence sequentially (lùxù, meaning 'successively' or 'one after another') at the end of October.

The new car is slated for an official announcement and release on November 9th.

According to the details found by searching 'National Good Car' on the JD.com APP:

There's a good chance the car will be a battery swap model, as the enterprise WeChat account mentioned at the end is associated with CATL's chocolate battery division.

However, the following insights have been gleaned from the interactive interface when searching 'National Good Car' on the JD.com APP:

1. First off, the interactive color options include Vitality Orange, Premium Green, Gentle Yellow, Mysterious Purple, Quality Off-White, among others;

2. Secondly, the price brackets are categorized into three tiers: 50,000-100,000 yuan, 150,000-200,000 yuan, and 250,000-300,000 yuan;

3. Regarding performance, the selectable highlights encompass an extra-large electric hatchback door, a phone acting as the car key, a transparent chassis, and a super extended range package;

4. In terms of comfortable space, it boasts sofa-grade seats, a treasure chest trunk, a boss-level rear seat, and the capability to transform into a spacious bedroom;

5. For safety, it includes an indestructible body, active collision avoidance, a battery health manager, and door handles that remain unfrozen and easy to open;

6. Regarding energy, a home charging station comes as standard, it supports battery swap models, super-fast charging (adding 300 kilometers of range in just half an hour), and offers a solid real-world range;

7. In terms of battery replenishment and after-sales service, it provides a three-piece set that allows for charging, swapping, and upgrading, flexible ownership options, and official lifetime check-ups;

8. The N reasons to opt for a car from JD.com include stringent procurement standards, one-stop shopping convenience, customer service and after-sales support, JD BaiTiao installment plans, and other perks like free parking and shopping discounts at JD Mall, as well as complimentary car maintenance and washing.

Previously, 29,865 individuals—not person-times—engaged in the interaction over approximately two hours. This figure pales in comparison to the data for Xiaomi cars. As Liu Qiangdong once remarked, we shouldn't stack our marketing efforts against Lei Jun's.

Judging by the interactive information revealed, JD.com's inaugural car didn't elicit a 'wow' reaction from Chezhijun. After all, it's not Apple. But what does the future hold for a product that fails to make consumers exclaim 'wow'?

Chezhijun will persist in monitoring and scrutinizing the detailed developments of this car, as numerous questions still linger at present.

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