The recently concluded Double 11 shopping festival has served as a poignant reminder of the Consumer Internet era's gradual ebb and the dawn of the Industrial Internet age. Whether it's the pervasive integration of AI by industry players or their unwavering commitment to the industrial sector, all signs point to this transformative shift. As the industry's development balance tilts towards the industrial end, a positive feedback loop of transformation ensues. The capital market performances of key players and the renewed vigor among consumers alike underscore the Industrial Internet's immense allure.

Through the practical endeavors of industry participants, it becomes evident that relying solely on traffic and scale for Industrial Internet development, without genuinely revolutionizing the industry, is untenable. Conversely, abandoning the outdated development paradigm and genuinely exploring new avenues based on industry-specific needs can unlock boundless imaginative spaces for the Industrial Internet, allowing us to fully harness its vast potential.

So, what imaginative horizons does the Industrial Internet era unveil? How will it redefine our lives for the better?

The Industrial Internet: A Geometric Expansion of the Consumer Internet

During the Consumer Internet era, we witnessed the birth and evolution of business models epitomized by 'Internet+'. This approach profoundly transformed the industries it touched. A closer examination reveals that it merely altered the industry connected with 'Internet+' and the means through which that industry engaged with consumers. Consequently, we observed enhanced efficiency in matching supply and demand across various industries and scenarios. However, it's crucial to acknowledge that the industry itself remained largely unchanged.

Despite this, the Consumer Internet era unleashed tremendous development dividends. The meteoric rise and expansion of Internet behemoths are stark testaments to this phenomenon. Notably, the Consumer Internet merely transformed the latter part of the industry yet unleashed such immense potential. When the entire industry's processes and links undergo profound changes, the development potential it unlocks will be even more staggering.

The Industrial Internet aims to do precisely that. It seeks to transform not just individual links but the entire industry ecosystem. With far more processes and links undergoing transformation than in the Consumer Internet era, the development potential and dividends it releases could far surpass those of the past. If we consider the Consumer Internet as a starting point, then the Industrial Internet era will spawn N multiple similar Consumer Internets, truly achieving a deep transformation of the industry. From this vantage point, the Industrial Internet represents a geometric expansion of the Consumer Internet.

The Industrial Internet: A Rapid Iteration of Internet Technologies

Although the term 'Industrial Internet' still contains 'Internet,' its association with the traditional Internet is tenuous. In essence, the Industrial Internet is a process of rapid iteration, continuous evolution, and updating of Internet technologies. Currently, the implementation and application of AI technologies across various industries and scenarios are merely the beginning. As Internet technologies rapidly iterate, especially with the maturation of AI, we will witness the emergence of even more groundbreaking iterative technologies.

Therefore, the Industrial Internet is not merely an Internet-related entity but one that thrives on leveraging new technologies iterated from the Internet. To achieve development and make a meaningful impact in the Industrial Internet era, we must focus not just on the Internet but more on the iteration and updating of Internet technologies.

Imagine the immense development potential AI technologies have already demonstrated at this stage, bringing about transformations across numerous industries. As AI matures and improves, especially when it starts to iterate and produce more and more new technologies, the imaginative space it opens up could be even more expansive.

It's worth noting that many AI applications we see today are still relatively rudimentary. As AI technologies gradually permeate more industries and scenarios, especially as they start to establish connections with the industrial end and even bring about changes to the industry itself, the development potential it exhibits could be far greater than it is now.

The Industrial Internet: A Continuous Innovation of Business Models

One of the key reasons for the Consumer Internet era's immense success was the formation of a set of practical and feasible business models. It was the support of such a set of practical business models that enabled the Consumer Internet to achieve such tremendous development. As the Industrial Internet era arrives, sustained development will inevitably require a complementary set of business models.

From the perspective of business models derived from the current implementation and application of AI, the exhibited models still remain at the level of the Consumer Internet, merely representing simple adjustments. Clearly, the current business models do not truly represent the Industrial Internet era. To enable the Industrial Internet to achieve sustained development and unleash its greater potential, continuous innovation in business models is imperative.

So, in which direction should the business model innovation of the Industrial Internet era proceed? The author believes that iterative innovation in business models during the Industrial Internet era should originate from the industry itself. It needs to be more reflected in the release of industrial potential brought about by the industry's own innovation and the satisfaction of new demands at the consumer end. Only when the innovation of business models in the Industrial Internet breaks free from the constraints of the Consumer Internet era and undergoes profound transformations within the industry itself can its development truly enter a new stage.

For the Industrial Internet, each innovation in its business models brings not just the release of dividends in a single industry scenario but the collective release of dividends across related industries. With such a release, the development of the Industrial Internet can truly embark on a new journey.

The recently concluded Double 11 has already showcased the Industrial Internet's charm. It's worth noting that this is merely the beginning. As the Industrial Internet gradually takes root, especially when it truly starts to materialize, it will unleash even greater development dividends. In the Industrial Internet era, we will witness the dividends of N multiple Consumer Internets, the rapid iteration of Internet technologies, and even AI technologies, as well as the continuous innovation of business models. A new era driven primarily by industries will ultimately expedite the realization of even greater development dividends.